OpenAI launches a $100 ChatGPT tier aimed at developers

OpenAI has introduced a new $100 ChatGPT plan designed for people who use AI for coding and other active development work. The plan sits between the $20 ChatGPT Plus tier and the $200 Pro tier, providing a middle option for users who need more capacity than Plus but don’t require the top-tier Pro subscription.

Why this new tier matters

Until now, OpenAI’s paid lineup offered a clear but wide gap: Plus at $20 and Pro at $200. That left many users in the middle — people who could afford more than Plus but didn’t want to jump directly to Pro. The $100 plan fills that gap and gives developers a more incremental upgrade when Plus becomes limiting.

Coding has become one of the main drivers for paid AI subscriptions. Many developers use AI for daily tasks such as writing, fixing, and testing code. OpenAI has responded by leaning into Codex and positioning this new tier for users who need more room for real projects rather than casual use. The move also narrows the price alignment with competitors who already offer a $100 option tailored to coding users.

What the $100 plan includes

The new tier keeps the core premium tools that attract serious users and adds substantially larger usage limits compared with Plus. Key features announced for the $100 plan include:

• Access to Codex for coding tasks
• Deep Research for longer information work
• Image-creation tools
• Memory and file uploads
• Access to advanced models
• Five times the usage limits of ChatGPT Plus

OpenAI also announced a temporary boost to Codex usage: for a limited time through May 31, the $100 subscribers receive up to 10× Codex usage compared with ChatGPT Plus. In OpenAI’s words on X:

“To celebrate the launch, we’re increasing Codex usage for a limited time through May 31st so that Pro $100 subscribers get up to 10x usage of ChatGPT Plus on Codex to build your most ambitious ideas.” — OpenAI on X

Who this plan targets

OpenAI is explicit about the audience for the $100 plan: developers, active builders, and so-called “vibe coders” who use AI regularly to write, test, and refine code. By offering more capacity and keeping advanced tools available, the new tier is clearly aimed at people working on real projects during the week rather than casual or occasional users.

For those whose needs outgrow Plus but who aren’t ready to move to the highest-priced subscription, the $100 plan provides a more natural step up while keeping them inside OpenAI’s ecosystem.

Next steps for interested users

OpenAI has made the $100 plan available as an intermediate option for users who require higher limits and expanded access to coding tools. The temporary Codex boost runs through May 31; beyond that date, users will continue to benefit from the increased baseline limits and included features of the tier.

Inspired by

• https://justainews.com/companies/openai/openai-launches-a-new-chatgpt-100-plan-for-developers/